eBay Recognition · 2026
Selected company-wide to lead eBay's AI adoption. I pilot tools, build playbooks, run enablement workshops, and help teams turn working AI experiments into patterns other teams can reuse.
2026
Ambassador
Professional Summary
I've spent 12+ years at eBay and Yahoo! building products and leading design and for the past two years, that work has been almost entirely AI transformation. As Product Manager and UX Lead for eBay's People Team, I shipped 3 AI agents that cut HR case volume by 24% and drove a 17% self-service lift across 10,000+ employees globally. I led a team of 60+ to do it in 14 months. eBay named me AI Ambassador for 2026 not as a title, but because the work was already done.
Core Competencies
Enterprise AI Transformation
Agentic AI & Workflow Automation
Product Management & Strategy
People & Engineering Bridge
Helping Teams Adopt AI
Workflow Redesign
GenAI / LLM Integration
Adoption Strategy & Playbooks
Cross-functional Leadership
Stakeholder Management
Business Impact Measurement
Product Design & UX Strategy
User Research & Synthesis
Design Systems Architecture
Agile & Design Sprints
Prompt Engineering
Journey Mapping
Design Thinking
Tools & Technologies
Design & Research
Figma
Adobe XD
Sketch
InVision
Miro
Jira
Notion
Hotjar
Mixpanel
Tableau
Google Analytics
UserTesting
HTML / CSS
JavaScript
AI Tools
Claude (Anthropic)
Claude Code
ChatGPT / GPT
GitHub Copilot
Glean
Agentic AI
Midjourney
Runway ML
Perplexity AI
Framer AI
Professional Experience
eBay People Team (HR) & Enterprise AI · San Jose, CA
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Named eBay AI Ambassador (2026): selected company-wide to lead enterprise AI adoption identifying workflow opportunities, piloting tools, building adoption playbooks, mentoring cross-functional teams, and converting successful agents into reusable enterprise patterns shared across eBay.
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Embedded in eBay's People Team (HR): I sat between HR and Engineering (IT Services & Solutions), translating what employees actually needed into requirements the team could build. Both sides had different vocabularies and different definitions of done my job was to hold the thread.
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Product Manager for People Team AI Transformation: ran a team of 60+ engineers, HR specialists, legal, and Workday experts through a complete AI platform redesign. Shipped to AMER, APAC, and EMEA in 14 months.
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Designed and shipped 3 AI agents: a self-service benefits agent, a financial wellbeing agent, and an HR case deflection agent. Together they cut case volume by 24% and drove a 17% self-service lift across 10,000+ employees worldwide.
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Spent 12 months analyzing 8,000+ support tickets, mapping employee journeys across three HR portals, and interviewing 40+ people before writing a single product requirement. That research drove every prioritization decision.
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Built repeatable AI toolkits, playbooks, and a "Human-Centered Opportunity Sizing" framework enabling 4+ eBay product teams to evaluate and deploy AI tools 25% design team efficiency gain across piloted workflows.
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Runs biweekly AI enablement sessions with the People Team and monthly People Org AI best practices shares hands-on, practical sessions that build real AI fluency across the People organization, not just awareness.
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Designed and facilitated an AI Transformation Workshop for eBay's Global Markets Success team agentic workflow demos, hands-on GenAI practice, and a take-home playbook the team could use right away.
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Brings a combined background in product management, software engineering, and design uniquely positioned to bridge business needs and technical delivery across People Team, IT Services & Solutions, and executive stakeholders.
+17%HR self-service lift
-24%Case volume drop
10K+Employees impacted
3AI agents deployed
+25%Team efficiency gain
Yahoo! Ads DSP · Sunnyvale, CA
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Led end-to-end UX design and launched a mobile DSP app for iOS and Android, increasing advertiser engagement by 27% and campaign renewal rates by 15%.
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Designed advanced data visualization dashboards with smart filtering and pacing charts, reducing campaign analysis time by 38% for enterprise advertisers.
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Architected and scaled a design system adopted across 4 internal Yahoo! products, reducing UI development time by 30%.
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Shaped product roadmap through research: synthesized user interviews, behavioral analytics, and A/B tests to guide over $2M in new feature investments.
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Introduced and led Design Thinking workshops across the product organization; mentored junior designers through weekly reviews and 1:1 coaching.
+27%Advertiser engagement
–38%Analysis time
–30%UI dev time
$2M+Feature investments
Yahoo! Mail / Media · Sunnyvale, CA
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Led the full engineering rebuild of Yahoo! Mail's navigation and theme system, improving task efficiency by 30% and reducing bounce rate by 20% across hundreds of millions of users.
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Drove accessibility compliance from 68% to 96% through systematic code audits, semantic HTML improvements, and close collaboration across engineering and product teams.
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Improved user engagement by 25% by implementing infinite scroll, progressive loading, and front-end performance optimizations; increased organic traffic by 17% through site speed and SEO improvements.
+30%Task efficiency
96%Accessibility compliance
+25%User engagement
+17%Organic traffic
Yahoo! EMEA · Amman, Jordan
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Led the bi-directional (BiDi/RTL) interface rollout across 7 major Yahoo! portals, expanding accessibility for tens of millions of Arabic, Hebrew, and Persian-language users.
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Built localization automation tools that reduced translation overhead by 60%; served as regional design advocate for EMEA in global product planning.
Education
Master's Degree · Quality Assurance
University of Jordan · Amman, Jordan
Bachelor's Degree · Computer Science
University of Jordan · Amman, Jordan
17 Accredited Units · User Experience & Design
UC Santa Cruz (UCSC) · Santa Cruz, CA
Certifications & Continuing Education
User Experience & Web Design
UC Santa Cruz, 17 accredited units (2017–2018)
Internet Programming & Development
UC Santa Cruz, 14 accredited units (2018)
Professional Award in Mobile Application
UC Santa Cruz, 8 accredited units (2018)
Search Engine Optimization (SEO)
UC San Diego (UCSD), 14 accredited units (2022)
Additional Highlights
eBay AI Ambassador (2026)
Founding member, BiDi Center of Excellence
Enterprise design at 100M+ user products
Fluent: English & Arabic
Led teams of 3–8 designers and researchers
AI/ML product integration (CV, NLP)
Active user: Claude, Claude Code, ChatGPT / GPT, Glean & Agentic AI
Public speaker at UX & AI conferences